‘Ultimate Benefits’ - things we all really want out of life.  Addressing these benefits will help you to sell better. Look around you and you will notice firms talking about benefits that their products and services offer. However, […]

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A plan of action designed to achieve a long-term or overall aim – that’s how Oxford Dictionary defines Strategy. Simple and bang on! Every marketing media and media vehicle that brand chooses has to fit in its overall […]

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Hey, nice to meet you. Thanks for being here and wanting to know a little more about me, I think that’s very cool. Let me first tell you a bit about me and this blog. I will use […]

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This post is global in nature and the insights are true for all countries. This is the third part of a three-part series covering the following: Reasons for shopping cart abandonment. Ways to reduce shopping cart abandonment rate. Ways […]

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This post is global in nature and the insights are true for all countries. This is the second part of a three-part series covering the following: Reasons for shopping cart abandonment, Ways to reduce shopping cart abandonment rate Ways […]

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This post is global in nature and the insights are true for all countries. The post will be a three-part series covering the following: Reasons for shopping cart abandonment Ways to reduce shopping cart abandonment rate Ways to bring […]

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